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Bossé to sell men's cosmetics in China
By STAFF EDITOR
Published: March 09, 2006 11:00 AM
Shanghai Bossé, a joint venture between the French brand and Septwolves, will begin selling men's cosmetics in China, National Business Daily reports. The company is currently involved in test marketing the products in southern and southwestern China, but is seeking distributors nationally. Currently products under the Bossé and Septwolves brands have appeared on the shelves of large chains such as Wal-Mart and RT-Mart, but the company has decided to test market in smaller areas before fully entering Beijing and Shanghai. The company also said that the Chinese market for men's care products is not yet mature enough to support the spas that the French company is known for.Link: http://www.nbd.com.cn/newShow.asp?D_ID=29896
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