HOME PAGE RESOURCES MOST POPULAR EDITORS PICKS EDITORS BLOG Free 7-Day Trial | Login

Try The China Perspective Free
Telecommunications, Media and Technology

Motorola partners with Shanda to offer gaming-on-the-go
By AMY CHEUNG
Published: July 28, 2006 12:00 AM
Motorola Inc and Shanda Interactive Entertainment Ltd, a Nasdaq-listed Chinese online game company, have formed a partnership under which Shanda will provide games for Motorola's E680g handset, Reuters reporetd.   As the first of its kind in China, Motorola rolled out its E680G, a modified version of an existing gaming handset adapted to play online titles from Shanda. The deal also entails a six-month exclusivity arrangement under which Motorola will not license games from Shanda's competitors and Shanda will not strike similar arrangements with other handset makers.   "Eighty-three percent of China mobile phone users play games on their mobile phones. This is why we've chosen China first," Chapman-Banks, Motorola's North Asia general manager of marketing and business development for mobile devices, told Reuters at ChinaJoy.   Motorola has also simultaneously launched a Chinese game portal with over 350 Java-based titles for Motorola phones. Users can purchase games, with the revenues going to the game developers, Chapman-Banks said.
bookmark | digg | Permalink | Tell a Friend
Today’s Daily Briefs E-Mail
Sign up for a roundup of the day’s top stories, sent every day.






SS Archive | About us | Affiliates | Privacy Policy | Contact us | Keywords
Partners | China News | Subscriber Agreement & Terms of Use
Browse by Title
1 2 3 4 5 7 8 9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
½ÓÊܱê¼Ç