PepsiCo Chairman and CEO Steven Reinemund said that by 2010, Pepsi's total investment in China will have reached US$2 billion, China Business Daily reports. Pepsi's investment in China
since it entered the country in 1981 has reached US$1 billion; the
Chinese market for beverages is among Pepsi's top five worldwide and
has the potential to become the largest market. Pepsi is currently
focusing its attention on the snack food market, having just put into
operation new snack food plant in Beijing
capable of an annual production of 8000 tons. Pepsi also announced that
it had reached an agreement with the China Women's Development Fund to
contribute US$1.5 million over the next three years to bring safe
drinking water to impoverished villages, a sign that it might be
following Coca-Cola's lead in pursuing rural markets. Link: http://dycj.ynet.com/article.jsp?oid=6693406